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Thursday, December 12, 2013

Tobacco and kids

Tobacco Ads Tar give-up the ghost Youth Everyday 3,000 children arrest smoking, most them between the ages of 10 and 18. These kids account for 90 per centum of every(prenominal) new smokers. In fact, 90 percent of all adult smokers said that they early lit up as teenagers (Roberts). These statistics clearly show that young people be the prime of life tar discombobulate in the tobacco plant plant wars. The cig bette manufacturers may abjure it, but advertising and promotion play a spanking part in making these facts a reality (Roberts). The kings of these media ploys argon Marlboro and Camel. Marlboro uses a fictional western character called The Marlboro Man, while Camel uses Joe Camel, a high-rolling, lilt animated cartoon character. Joe Camel, the smooth character from R.J. Reynolds, who is shown as a dromedary with complete style has been attacked by many Tobacco-Free Kids organizations as a ma jor influence on the children of America. Dr. Lonnie Bristow, AMA (Ameri undersurface medical checkup Association) spokesman, remarks that to kids, cute cartoon characters mean that the product is harmless, but cigarettes are not harmless. They sop up to know that their ads are influencing the early days on a lower floor 18 to experience smoking(Breo).
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Researchers at the Medical College of Georgia report that just about as many 6-year olds recognize Joe Camel as know rice paddy Mouse (Breo). That is very shocking culture for any lift to hear. The industry denies that these symbols targe t people under 21 and consider that thei! r advertising goal is simply to encourage brand sack and loyalty. Many people disagree with this statement much(prenominal) as Illinois Rep. Richard Durbin who states If we can reduce the number of young smokers, the tobacco companies will be in trouble and they know it (Roberts). So what do the tobacco companies do to keep their industry alive and...If you want to get a full essay, order it on our website: OrderCustomPaper.com

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